Fujifilm (@fujifilmxseries4081) will be at the Imaging USA 2026 Expo — and photographers will be able to get hands-on with the brand-new GFX100S II at their booth. https://imagingusa.com/freepassIn this Product Spotlight, we sit down with Fujifilm’s Michael Bulbenko to break down what makes this 102MP large-format camera stand out for portrait and wedding photographers.In this interview, you’ll learn: • What sets the GFX100S II apart from full-frame cameras • Why large format + GF lenses create a unique portrait look • How 102MP resolution helps with precise, high-end retouching • What the GFX100S II offers for hybrid photo + video shooters • How easy it is to move from Fujifilm APS-C to large format • What to expect at the Fujifilm Expo booth, including photo walks and hands-on demosWant to test the Fujifilm GFX100S II for yourself? Get your FREE Expo Pass and visit Fujifilm at Booth #339. ???? January 11–13, 2026Meet the Fujifilm team, explore the full GFX system, and get hands-on with the GFX100S II right on the expo floor.???? Happy Holidays from PPA & Fujifilm — see you at the Imaging USA Expo!Like, comment and subscribe for more content like this.Follow us on our other social channels ???? Facebook ???? https://www.facebook.com/OurPPA/ Instagram ???? https://www.instagram.com/ourppa/ Twitter/X ???? https://x.com/OurPPA/ LinkedIn ???? https://www.linkedin.com/company/ourppa/About PPA: Professional Photographers of America (PPA) is the world's largest non-profit photography association organized for professional photographers, by professional photographers…and with over 35,000 creative members in more than 50 countries. Join at PPA.com here ???? https://www.ppa.comAbout Imaging USA: Start your year energized at the premier photography conference & expo. Spark your creativity and learn new skills to grow your business alongside a community of fellow photographers.No matter where you are in your career, you’ll gain actionable insights that have a real impact on your business. https://imagingusa.comGet the latest content from Professional Photographer magazine here ????➡ https://www.ppa.com/ppmag