Experience the Magic of the Photo Expo

Photographers can find great deals on gear, products, and services at the Imaging USA expo. Make sure to check out the Expo for ways to make running your business easier. The photo expo at our conference is open to anyone with an All-Access Pass or an Expo Plus Pass and we highly recommend attending!

Photographers come to the expo to check out over 130 of the industry’s leading brands showcasing their latest products. You’re allowed to touch and try products and services before you buy at an incredible discount! With an All-Access Pass or Expo Plus Pass, you’ll also get access to exclusive events like Networking Avenue, the opening keynote speaker, the International Photographic Competition, and more. Keep reading for more info on all the Expo has to offer!

The Expo

A trade show unlike anything you've ever seen. When you step onto the floor, you can talk directly with vendors from 130 top brands in the industry. The offerings you can touch, try, and learn more about range from cameras to software, as well as the newest products and gear.

Cruising the isles, it's impossible to pass up new connections and professional networking opportunities. At the Expo, you can watch live demonstrations and attend short educational sessions. These sessions will help you learn more about topics you are curious about but have not had the chance to explore yet. 

Live Demos

From booth to booth, you'll find a variety of live educational demos on products and services. Expect entertaining sessions on print products, cameras, lenses, and anything else you can think of! You will be entertained and educated at the Expo. 

Express Talks Theater

All day, on the expo floor, you can catch speakers giving 30-minute talks on all topics photography. Swing by and walk away with more insights into your industry. It's also an excellent spot to network with like-minded photographers who share your interests!

Keynote Address

Shola Richards is the CEO of Go Together Global™. He is a best-selling author and expert who transforms businesses worldwide with his work.

Shola will discuss the concept of Ubuntu in his keynote. Ubuntu emphasizes our shared humanity with the message "I am, because we are."

This idea has the power to transform how you work, live, and lead. This idea can change how you work, live, and lead. This principle is important for building strong relationships and alliances that can help your business succeed.

This keynote is more than just a talk – it’s an opportunity to reshape how you approach your business. You’ll walk away with practical tools to build a more connected, resilient, and future-ready business. And most importantly, you'll find inspiration to use your photography to make the world a more beautiful place.

Be there on Sunday, February 2 for his keynote speech in the Tate Ballroom, Vineyard Toward, Level 2. 

The International Photographic Competition

The International Photographic Competition is the industry’s most entertaining live-judged image competition. This bracket-style image competition has 16 image categories competing in head-to-head judging rounds. Our emcee will discuss the judges' choices live, and large screens will show images as they compete against one another.

The ultimate prize is the Grand Imaging Award, which comes with a trophy and a check for $10,000. PPA will give away a total of $26,000 in prizes to the winning photographers.
Watch the judging on February 1 and 3. Save the date for a fun photography event! 

Join Us at Imaging USA!

Join us at the Gaylord Texan Resort & Convention Center from February 2-4, 2025 in Dallas, Texas! Imaging USA is more than just a conference – it’s the complete experience for photographers who want to thrive in 2025. Imaging USA offers photographers over 90 classes including pre-conference classes and countless networking opportunities, making the possibilities to advance your craft endless. 

Don’t miss out on your chance to transform your business, make new connections, and gain clarity for the year ahead. Register now and take advantage of our best deal – the Early Bird Special– and save $50 on your All-Access Pass. Early bird pricing expires after December 6, so be sure to take advantage of this deal while it lasts!

You can also secure additional discounts on air travel through Delta or Southwest Airlines! 

We look forward to welcoming you our photography expo and convention! Get ready for three days of events for photographers, photography education, and more at Imaging USA 2025.