Session Details

Breaking Into the Quinceañera Market: How to Work With the Fastest Growing Market in Photography

Speaker: Rafael Serrano
Rafael Serrano

Session Time: Feb 4th 3:30 pm - 4:45 pm EST
Location: Grapevine Ballroom D, Convention Center, Level 3
Track(s): Business, Technique


In this training, we will cover how to break into the rapidly growing Quinceañera photography market. You can use these techniques to; work with the quinceañera market which is dying for a higher quality photography experience, expand your offerings to include Quinceañera and increase your bottom line, and even work with a more diverse group of clients who will refer you over and over again! You will also discover the exact steps I took to launch the Quinceañera side of my brand in under a year with this breakthrough training.

During this incredible training event, we will cover the following topics:

•    Learn how to effectively collaborate with vendors to plan and execute styled shoots quickly.
•    What products to offer and how to charge appropriately, making parents want to spend the most money possible.
•    The marketing strategy I used to grow my Quinceañera brand from zero clients to over 15 clients paying over $8,000 each in less than a year.