Dive into the intricacies of building a successful photography brand, from client acquisition and pricing strategies to marketing techniques and expanding your portfolio. Learn from industry expert Mack Julion on how to capture the essence of love and create timeless memories for couples while branding in a competitive market. Mack will give you insights into the art of storytelling and the basics of branding your company. Whether you’re a seasoned professional looking to elevate your wedding business or a new photographer looking to break into the wedding industry, this lecture promises to equip you with the knowledge and tools to excel in the world of wedding photography and beyond.