Lindsay Betz, Cr.Photog joined the photography industry when she and her husband, Jonathan, moved to Colorado in 2006 and launched their portrait studio, Jonathan Betz Photography. She fills the integral roles of studio management and serving their clients with scheduling, pre-session preparation, guiding sales appointments, and order fulfillment. They solely support themselves through photography, living out exactly what they teach. Lindsay presents regularly to the community of professional photographers from her expertise on the business side of photography. She desires for every photographer to achieve profitable and sustainable businesses through passion, hard work, and intentionality. Since 2018, she speaks annually on the national platform at IUSA. In 2022, she was recognized with the National Award for Business Education by Professional Photographers of America (PPA). In 2019, she earned her Photographic Craftsman (Cr.Photog.). She was elected to PPA Council in 2016 and continues that leadership, serving in her third term. She serves on the PPA Education Advisory Board Committee since 2017, chairing the committee for the last few years. She served locally on the Board of Directors for the Professional Photographers Guild of Colorado Springs 2015-2022.